“Culture of Innovation” is something most companies claim to have. See what’s wrong here? The example doesn’t really say anything about the company. The company values of integrity and transparency really vibe with me. I believe that since I’m super creative, I’d be a good fit for the company. I’d love to work for Company XYZ because of its culture of innovation. Let’s say, for example, you’re passionate about their product and you like the culture of innovation / independent work in the organization. Then, you need to figure out what you like about the company and turn that into text. Chances are, you’ll find all the information you need either on the company website or somewhere around the web.
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